Drive-thru speed of service: improving customer experience

Quick service and fast casual restaurants offer a convenient way for busy families to get meals, snacks, and drinks on the go. For even faster service, customers can use the drive-thru lane.

Since the start of the COVID-19 pandemic, drive-thru service has been even more popular: one report found that drive-thru orders represented roughly 75% of quick-service sales. To stay competitive, quick service restaurants (QSRs) need their employees to serve up orders efficiently and accurately.

Learn more about how QSRs can improve their speed of service to create a better drive-thru experience.

What Is Speed of Service?

When a customer visits any kind of restaurant, they expect to receive their meal promptly. The amount of time it takes a restaurant staff to serve their customers is known as the speed of service (SOS).

In a QSR setting, SOS is particularly important. Benchmarks to assess your drive-thru SOS might include:

  • Amount of time a customer waits in the drive-thru lane before placing an order
  • Amount of time it takes for a customer to receive their meal after placing an order
  • Amount of time elapsed between placing an order and arriving at the pay window

Slow service means customers will become frustrated – and they’re less likely to return to your establishment in the future. To provide the best drive-thru experience, you need to improve SOS.

Best Practices for Improving Drive-Thru Experience

For national chains, average drive-thru wait times can significantly impact their public image. A widely publicized report from QSR Magazine listed Chick-fil-A as the food restaurant with the slowest drive-thru and Taco Bell as the fastest. Arby’s, however, outranked both chains in order accuracy.

QSRs always need to strike a balance between quality and efficiency. You don’t want your customers to wait a long time in the drive-thru, but you also want to ensure their order is correct.

For better drive-thru SOS, try these practices:

Monitor Inventory

You can’t serve your customers effectively if you don’t have all the ingredients you need to prepare each menu item. Keep prep areas and walk-in coolers fully stocked, and ensure each employee knows where key ingredients and supplies are located.

Stock Order Window

Maintaining a fully stocked drive-thru window helps you keep customers happy. At the start of each shift, your team should replenish the pick-up window with items like:

  • Napkins
  • Straws
  • Utensils
  • Condiment packets

Employees will have what they need within arm’s reach and can efficiently move customers through the drive-thru line, even when they ask for extra items.

Choose the Right POS System

Point-of-sale (POS) software facilitates transactions and ensures accuracy. QSRs need a user-friendly POS system that’s easy for both staff and customers to navigate.

In a drive-thru setting, it’s helpful to use a POS solution that displays the customer’s order on a screen. The customer can confirm that the order is correct, avoiding delays at the pickup window because of missing or incorrect items.

Schedule Strategically

If one QSR location is consistently slower than another, it may be because of a staffing issue. Each location needs sufficient front-of-house and back-of-house staff to keep customers moving through the line consistently.

Review your staff schedules to check that you have enough staff on hand during busy drive-thru times, such as the lunch hour. Consider adding runners to expedite mobile orders during peak times and shorten drive-thru waits.

Monitor Equipment

Broken or malfunctioning equipment can mean delays and inaccurate orders. Ensure a positive customer experience by testing your equipment regularly. This includes:

  • Speaker systems
  • Headsets
  • Digital displays
  • POS terminals

If your menu changes seasonally or features new items, ensure your menu display is always up-to-date. A digital menu board is a great investment because you can update it whenever you need to.

Upgrade Order Technology

Today, many QSRs are accepting cashless payments and offering online ordering options. Contactless options mean customers can pay with one tap quicker than cash or a credit card.

Online ordering also helps QSRs provide faster service and a more positive customer experience. Patrons can order ahead of time on a mobile app, and then pick up their order at the drive-thru window or park in a dedicated pick-up spot. You can set up an alert system so that employees know when a customer has arrived and can bring the order to the customer’s vehicle.

Schedule Refresher Trainings

Even the most experienced QSR staff can always improve. Set aside time to cross-train your staff on different stations so that everyone knows how to operate each aspect of the drive-thru line efficiently. This is especially important anytime you debut a new menu item or implement new software.

Use Your Data

Tracking drive-thru orders offers a wealth of data that you can use to improve employee performance. Take advantage of analytics and video monitoring to identify areas where you can streamline your processes or provide additional staff training. Happy employees lead to happy customers – so be sure to give staff the support they need.

These changes will ensure your QSR offers the best drive-thru service for your customers.

Improve Drive-Thru Speed of Service (SOS) with DTiQ

Drive-thru speed of service can be a major factor in customer loyalty. Don’t risk losing customers because of operational inefficiencies: partner with DTiQ to improve the drive-thru experience. DTiQ’s business intelligence platform offers advanced drive-thru timing and management solutions.

Integrating smart video surveillance and data analytics, our clients gain in-depth insights into their operations. By tracking SOS across your entire enterprise, you can identify trends and flag areas for improvement. And user-friendly reporting tools make it easier to share insights and use data to drive better decision-making.

Learn why more than 45,000 customers around the globe trust DTiQ to help them create a better experience for both customers and employees. To get started with DTiQ, book a demo today.

What is vendor theft? How it happens and ways to prevent it

A busy store or restaurant is a positive thing: it’s a sign that your business is booming. But the hustle and bustle of deliveries, customers coming in and out, and employees changing shifts can create opportunities for mistakes and even intentional theft. Learn more about vendor theft and how to address it through loss prevention solutions.

Understanding Vendor Fraud

Whether you own a restaurant, convenience store, or retail business, you likely have existing relationships with multiple vendors. These outside partners may provide a service, such as trash removal, or they may provide a product, such as bottled beverages. Strong vendor relationships help you meet your customers’ needs so that you can run your business efficiently.

Vendor fraud happens when a third-party supplier steals from your business. Fraud may be unintentional: for example, a vendor might accidentally deliver fewer items than they were contracted to provide. Whether it’s deliberate or an honest mistake, vendor theft can hurt your profits, interrupt your operations, and negatively affect your customer relationships.

Types of Vendor Theft

Vendor fraud can occur in many different forms. These include:

Invoice Alteration

A vendor may engage in an overbilling scheme to increase their profits. This type of theft occurs when a vendor changes an invoice: they may add items that were never delivered or charge higher rates than what was agreed upon. Suppliers may be able to get away with this if they have frequent deliveries or complicated invoices. This type of theft can add up quickly: Forbes reports that invoice fraud can cost a middle-market business about $280,000 a year.

Duplicate Charges or Payments

Occasionally, duplicate payments happen inadvertently: a reminder invoice and a check get crossed in the mail, and your accounts payable team makes a mistake. But vendor fraud can also happen with the help of bad internal actors.

A staff member may work with a vendor to issue a second fraudulent payment, pocketing the extra money. Or a vendor may charge your business twice for a service that was rendered just once. If someone on your team approves the charge, your business loses money – and the vendor knows they can get away with theft again.

Bid Rigging

This fraud scheme is a type of illegal collusion. When a restaurant or retail chain needs a new vendor, they may issue a bid to collect proposals from different companies. This allows the business to compare and contrast its options and choose the vendor that best meets its needs.

Bid rigging is an illegal attempt to influence the outcome of the bid process. A vendor may offer kickbacks or favors to an internal employee in exchange for helping them secure a vendor contract.

Price Fixing

Price fixing is another type of collusion – but instead of a vendor and an employee working together, this type of fraud is organized by a group of suppliers. Two or more vendors will work together to agree to set the price of goods or services above market rates. Whoever wins a contract gets to take advantage of these artificially inflated prices.

Vendor Fraud Prevention: Best Practices

Stopping vendor theft is an important part of a comprehensive loss-prevention strategy. Take these steps to reduce your external and internal losses:

Centralize Vendor Information

Using different procedures for different vendors creates opportunities for payment and billing errors. Maintaining one centralized system for all vendor information and transactions makes tracking each supplier and the staff members interacting with them easier.

Use Digital Payments

It’s best to use a software-based bookkeeping system, which creates a digital paper trail of all vendor invoices and payments. This helps prevent check tampering, in which an employee changes the payee or amount on a check to divert funds fraudulently.

Implement Internal Controls

Having just one or two staff members who interact with vendors creates opportunities for collusion. Make sure to establish internal accounting controls. For example, if one employee approves an invoice, a different employee should complete the invoice payment.

Monitor Delivery Areas

Your suppliers are likely to use a loading dock or back door. Unfortunately, staffing these areas is not always feasible, so be sure to use a smart video system that can flag any suspicious activity. Otherwise, employees or vendors could steal items off the truck when a delivery arrives.

Educate Your Staff

Provide robust staff training so that employees know how to recognize and prevent fraud. Consider offering a way for team members to report fraudulent activity anonymously.

Inspect All Deliveries

Make sure that each delivery matches your vendor agreement. This may require manual inventory or video monitoring with analytics that can send an alert if unusual activity happens.

Having good business practices is important even if you trust your current vendors. Hopefully, your business continues to grow, meaning you’ll be taking on new third-party partners and additional internal staff. That’s why it’s critical to regularly review your loss prevention practices and provide ongoing staff training and refreshers.

Prevent Fraud with DTiQ

Don’t let internal or external theft affect your bottom line: choose a trusted loss prevention partner. At DTiQ, we offer custom vendor fraud prevention solutions for the retail and restaurant industries. With more than 45,000 clients, DTiQ knows how to enhance your business operations with smart video systems, audit tools, and advanced analytics.

LPI by DTiQ is the preeminent loss prevention solution on the market today, protecting trillions of dollars of assets worldwide. We provide:

With both onsite and video-based auditing services, DTiQ can help you gain powerful insights into your operations and take steps to protect your profits. To learn more about how DTiQ can help your business, book a demo today.

A customer complaint program is the new feature that makes improving your business even easier

Getting feedback for improving your business can seem impossible. You only hear about things when they go wrong, or the surveys you have linked at the bottom of receipts aren’t getting many people to fill them out. It can get even more frustrating when your business is part of a large or international chain. Consumers send feedback to headquarters and it takes longer to hear back — if you hear the feedback at all. At that point, your store reputation may be dinged at the corporate level.

All of this may have you wondering if there is a better way to collect feedback for a specific location that lets you make improvements in real-time — and there is.

A customer complaint program is a new way to collect feedback that is specific to your store, versus feedback going to a general number or address for an entire large or international chain. It creates an experience that is more personal to customers and beneficial to business owners!

DTiQ has a program called Text the Owner (TTO) available for businesses to use and create better communication among their customers.

Benefits of a Customer Complaint Program

Having a customer complaint program set up at your business has some major benefits — for you as a business owner, your customers, and your staff.

Here are the top benefits you can expect rather quickly.

Your Customers Know They’re Being Listened To

According to a study by Microsoft, almost 90% of customers want to provide feedback to brands. Why not give them the opportunity to do just that!

Giving customers the chance to share their feedback shows them that you want to hear what they say and make the experience better for them. Customers would likely be happier to support your business when it’s clear you’re making the effort to improve things for them.

Remember, the key to letting customers know that they’re being heard is to take action on the feedback they send you! That’s the final proof that you’re truly listening.

You Receive Feedback in Real Time

Receiving feedback from headquarters weeks or months later is valuable (of course!), but it’s more valuable when it’s heard right away. Feedback in real-time allows you to make necessary changes as close to the time of the incident as possible, meaning the customer who shared the feedback will see improvements by their next business and the chance of having the same feedback diminishes.

It also doesn’t get much more instant than being able to shoot off a text — you’ll know when somebody has something to say immediately!

Feedback Stays at a Store Level

When your store is part of a regional or national chain, you may get dinged if you’re receiving negative feedback to the top of the chain regularly. TTO keeps the feedback at a store level. Your team can make the appropriate changes in a timely manner, ensuring the same mistakes aren’t repeated, all while maintaining a clean corporate reputation.

You Make More Informed Business Decisions

Having such an open communication method for feedback opens an even more valuable avenue for information to make business decisions based on.

For example, you find that you’re regularly receiving texts that the cash line is super long. Maybe it’s time to hire some more front-of-house staff — and you have the data to back this business decision.

Final Thoughts

Consumers across all industries want to know their feedback, both good and bad, is heard. And having a program like DTiQ’s Text the Other (TTO) in place is a surefire way to ensure that they are being heard. Not only do customers feel heard, but you receive an extremely valuable feed in real time that can improve your business for guests.

If you’re looking for more support on the technology side of implementing this type of feedback gathering, see how DTiQ can help. You can contact us or book a demo to see our technology in action — and the benefits it could bring to your business.

Learn how loss prevention software can help improve your business

Unfortunately, even the most carefully monitored businesses can experience incidents of shoplifting or shrinkage. And in the retail and restaurant industries, even minor losses can significantly impact your bottom line. Fortunately, retail loss prevention software can protect your business. Learn more about loss prevention strategies and the benefits of investing in video software.

What Is Loss Prevention?

Most stores and restaurants have practices in place to prevent theft, whether it’s a set of security cameras or rules for cash handling. Loss prevention is simply the complete set of policies and procedures that a business uses to protect and maximize its profits.

A preventable loss is any reduction in profits or inventory caused by an employee, customer, or vendor. Preventable losses include both internal and external theft:

  • External theft: This type of theft includes break-ins, robberies, and shoplifting. Individuals can also commit external theft through fraudulent behavior, such as using a stolen credit card number or attempting to exchange stolen merchandise for cash.
  • Internal theft: This type of theft, committed by employees, may be intentional or unintentional. Workers may take merchandise without asking, so that missing inventory is unaccounted for, a problem known as shrinkage in the retail industry. Employees may also give unauthorized discounts to family or friends or commit “time theft” by taking extended unapproved breaks.

Implementing a Loss Prevention Strategy

A comprehensive loss prevention strategy should seek to minimize internal and external theft while ensuring a positive experience for customers. Loss prevention tools include:

  • Security cameras: Video monitoring discourages crime, but it can also help spot issues with the store layout and catch staff errors before they become bad habits.
  • Analytics: Smart camera systems can pair with video software for loss prevention. This software will recognize and send alerts if specific events occur, such as an unsecured cash drawer.
  • Staff training: Onsite employees can discourage shoplifting and fraud by greeting customers, actively monitoring the store, and following best practices for cash handling

Benefits of Using Video Software for Loss Prevention

Video software helps a business owner effectively monitor their store or restaurant. With strategically placed security cameras, you can monitor high-traffic areas, cash registers, business entrances, and parking lots. If a theft does occur, recordings can provide a physical description of the offender or capture their license plate number.

However, surveillance software can also be a tool for taking proactive measures to prevent theft. With video loss prevention software, you can monitor staff and customer behavior.

Monitor Unstaffed Areas

Self-checkout terminals are becoming increasingly popular at retail stores and fast-casual restaurants. Retail Dive reports that the number of stores offering self-checkout is expected to triple in the next five years.

While this innovation can reduce labor costs, it also allows bad actors to shoplift products or commit fraud. Smart camera systems can identify and reduce theft in unstaffed areas like self-checkout kiosks. They can also monitor employees who might be working on their own in a back room or storage area.

Identify Irregular Transactions

Loss prevention software can also help reduce internal theft through a process known as exception-based reporting. Most restaurants and stores use a point-of-sale (POS) platform to process customer transactions. Exception-based reporting is a type of analysis that reviews a string of transactions and flags outliers.

With exception-based reporting loss prevention software, managers and owners can catch employee errors: they may be inputting orders incorrectly or giving unapproved discounts. Conversely, a worker may be intentionally committing theft, such as voiding a transaction and pocketing the money. This reporting tool can flag unusual activity, so managers don’t need to waste time manually reviewing transactions.

Partner with DTiQ Today

If your company is looking for retail or restaurant loss prevention software, DTiQ is here to help. We’ve implemented custom solutions for more than 45,000 major corporations and franchisees.

DTiQ’s business intelligence platform integrates intelligent video systems with powerful analytics to detect suspicious activity, prevent theft, and identify staff training needs. We provide 24/7 customer support and offer an integrated mobile app, so you can monitor your business from anywhere.

Our pricing is based on a subscription model so you always have the most up-to-date tools to protect your business – without major capital expenditures. DTiQ integrates with a wide range of leading POS platforms, like Square, Toast, and Revel. To get started, book a demo today.

A guide to camera placement for surveillance and security

Security cameras are a worthwhile investment for any business – but they’re especially important in the retail and restaurant industries. A strategic security camera system can protect employees and customers while reducing theft and internal losses. Learn more about effective security camera placement from DTiQ.

Benefits of Security Cameras

Restaurants, shops, and convenience stores can all be high-traffic, fast-paced environments. A security camera system offers a range of benefits that can improve business operations, including:

  • Deterring crime: Simply, the physical presence of security cameras can discourage individuals from shoplifting or burglary.
  • Apprehending criminals: If a theft does occur, security camera footage can help law enforcement identify and apprehend a suspect.
  • Optimizing layout: Surveillance footage can help you understand how customers move through your store or restaurant so that you can improve traffic flow, minimize wait times, and enhance your existing displays.
  • Improving staff engagement: Intelligent video systems can also help you evaluate how staff members are serving and engaging customers. AI-powered insights can identify areas for improvement and additional training.

The National Retail Federation (NRF) reports that 64% of retailers saw an increase in organized retail crime in 2021. With security camera systems in place, business owners can better protect their employees and their bottom line.

Optimal Security Camera Placement

The best placement of security cameras can vary depending on your business’s size, location, and layout. There are a few locations, however, where security cameras are generally recommended, including:

  • Exterior doors: You should have security cameras at any entrances and exits to your store or restaurant.
  • Points of sale: Whether you have a cash register staffed by an employee, a self-checkout terminal, or a drive-through window, you’ll want security cameras anywhere transactions take place
  • Loading dock or back entrance: You should have a camera placed at the location where vendors and suppliers drop off deliveries.
  • Parking lot: If your business has a dedicated parking area, you should have exterior cameras to capture foot and vehicle traffic in the lot.
  • Employee-only areas: Security cameras can also be helpful in employee break rooms or storage areas.

Security Camera Best Practices

A comprehensive loss prevention strategy should include a high-quality, reliable security camera system. Keep these recommendations in mind when choosing your camera placements:

Select Appropriate Lighting

Placing a camera too close to a bright light can prevent it from capturing high-quality images. It’s best to place lighting higher than a security camera. Light floods the camera’s recording range without directly shining into the camera lens.

Be sure to minimize excessive backlighting, as well. If you have motion-detecting floodlights, make sure they’re not too close to a security camera, as they may wash out images and make it more difficult to identify bad actors.

Choose the Appropriate Height

Security cameras are often mounted on a business’s interior or exterior walls. Many security experts recommend mounting cameras at the height of eight to 10 feet off the ground. This range allows the camera to capture detailed recordings while being high enough off the ground that thieves are less likely to tamper with it.

Consider Camera Location

The type of camera you use and where it’s mounted often depends on its location. For example, consider a camera with a wide-angle lens if you want to monitor a large parking lot.

When evaluating the best placement for outdoor security cameras, you’ll also want to factor in protection from the elements. Choose a waterproof camera and mount it in a protected area if possible, such as underneath an overhang.

Opt for Professional Installation

A top-of-the-line security camera is a waste if it isn’t installed properly. Choose a reputable security expert to perform installation and testing to ensure your camera is correctly positioned and mounted.

Choose DTiQ for Security Solutions

At DTiQ, we’re committed to equipping restaurants and retail businesses with the right security camera solutions for their needs. A member of NRF and the Retail Industry Leaders Association, DTiQ offers intelligent video systems with advanced analytics to help you minimize losses and improve the customer experience.

With more than two decades of industry experience, we serve over 45,000 customers from luxury retail businesses to fast-casual restaurants. For more security camera placement tips and to learn about our products and pricing, book a demo with DTiQ today.

The future of drive-thru headset equipment and systems

If you own a quick service restaurant (QSR), you need processes in place to balance speed and quality. Without the right technology, you risk frustrating and losing your customers. Here, we’ll cover how innovations in restaurant drive-thru headsets and equipment can help you train your staff and improve your business operations.

How Does a Drive-Thru Headset System Work?

Any QSR with a drive-thru needs headset equipment. Employees use a drive-thru headset system to take customer orders and coordinate with other workers wearing headsets. They can toggle between the customer and employee channels as needed, and the headset is designed to be lightweight and comfortable so each employee can wear it throughout their shift.

Drive-thru headset systems for restaurants can integrate with your video technology to time speed of service (SOS) and generate real-time reporting. The headsets may have individual battery packs or they may be placed in a charging dock. Some headset systems have additional features such as noise reduction to lessen background noise from the restaurant kitchen and customers’ cars.

Recent Innovations in Drive-Thru Technology

Effective drive-thru technology is more important than ever: drive-thru transactions represented 42% of all restaurant visits in 2022, according to QSRweb. To accommodate a growing number of customers, restaurants need sophisticated tools, reliable restaurant drive-thru headsets equipment and systems, and well-trained staff.

Recent innovations have helped further streamline the drive-thru experience. These include:

Ordering Online

Just a few years ago, the only way to order restaurant food offsite was via the telephone. And phone orders were limited to specific types of restaurants, such as pizza parlors. In the early 2000s, web-based ordering platforms became more prevalent.

In recent years, many QSRs have launched dedicated mobile applications. With built-in rewards programs and user-friendly interfaces, customers are encouraged to order via the app instead of an online platform like Grubhub. These apps allow customers to order a meal for pick-up or delivery, offering flexibility and convenience.

When customers pick up an order onsite, they can simply use the drive-thru lane to get their order. Some restaurants are also offering dedicated curbside pickup parking spaces. Once a customer arrives to pick up their order, they simply notify the restaurant via the app, and a staff member can bring their food directly to their vehicle.

AI Voice Assistant

Some restaurants are piloting artificial intelligence (AI) solutions to free up staff time. With AI voice technology, customers can place an order through a software program instead of talking to an employee directly. The AI voice assistant automatically sends the order to the restaurant’s point-of-service (POS) system.

This technology addresses the labor shortage while minimizing human error. It can also increase revenue using adaptive upselling, meaning it will make suggestions for order modifications or add-ons.

Drive-Thru Analytics

Good data can translate into better performance. Today’s drive-thru video systems can measure metrics such as customer wait times, the number of cars served per hour, and order accuracy. This real-time information allows managers to monitor staff even when they’re not in the same location.

Data analytics is key to improving customer satisfaction. These insights can also help managers understand which staff members need additional training and support. It can also help owners with multiple locations allocate their resources better – if one drive-thru has significantly more customers than another, they may need to reassign staff to the busier location.

These innovations are a boon to QSR owners, who are trying to maintain quality customer service with a limited staff. A recent National Restaurant Association survey found that 78% of restaurant owners did not have enough workers. With advanced drive-thru video technology, QSR staff can work more efficiently, even with a smaller team.

Improving Drive-Thru Headset Systems for Restaurants

DTiQ offers cutting-edge technology for drive-thru timing and management. Our state-of-the-art video solutions help restaurant owners identify staff training needs and streamline service delivery, measurably improving SOS.

DTiQ’s acquisition of Summit Innovations allows us to offer unparalleled business intelligence analytics, offering insights into all your drive-thru locations. These innovations can help improve staff performance while ensuring a positive customer experience.

Optimize Drive-Thru Service with DTiQ

At DTiQ, we’re committed to serving our clients through custom-built intelligent video solutions that integrate with your drive-thru headset technology. With more than 45,000 customers nationwide, we serve convenience stores and retail businesses in addition to QSRs.

DTiQ offers subscription-based pricing, meaning you’ll always have the most up-to-date technology without a major capital outlay. We even offer custom onsite and video auditing services to help you assess guest experience, employee engagement, and loss prevention. To learn more about how DTiQ can help you advance your business, book a demo today.

Restaurant loss prevention: using restaurant security cameras to stop theft

Loss prevention is the set of strategies a business uses to reduce and prevent waste, fraud, and abuse. A good loss prevention policy is helpful in any type of business, but it’s especially important in the fast food industry. As a franchisee owner, having cameras in your restaurant can help with customer experience, speed of service, and inventory management, including food waste and fraud

According to a report from Indeed, the average quick-service restaurant has a profit margin between 6% and 9%. That means that internal or external theft can significantly impact your financial position.

A Real Example of Restaurant Theft

A manager from Dunkin Donuts in Cambria County, PA was suspected of stealing from the company. The regional manager was unable to locate missing bank deposits, which led to further suspicion.

By using DTiQ’s 360iQ, a remote management tool and intelligent surveillance system which provides owners and managers with complete visibility into their businesses, the regional manager was able to compile videos that proved the manager was stealing from the store.

That manager is now facing more than 12 charges after stealing from the business and being made to pay back the stolen money. That’s just one example. There are plenty of other types of theft to be aware of for restaurant loss prevention.

Types of Restaurant Theft

Unfortunately, both patrons and employees can commit theft at restaurants. External theft is committed by customers, while internal theft on the staff side.

Internal Theft

Also known as employee theft. Sometimes servers and cashiers make honest mistakes that can lead to accounting discrepancies. But other times, employees intentionally “skim off the top.” This is internal theft and can include practices like:

  • Giving customers extra discounts or complimentary items to get a bigger tip
  • Giving free food or drinks to friends or family without supervisor authorization
  • Stealing tips from a tip jar or another server
  • Undercharging a customer and stealing the difference – a practice that is known as “short ringing”

External Theft

If you own or manage a restaurant, you’ve probably had a customer or two dine and dash. But patrons can commit external theft in other ways, such as lying to get items comped, or a customer may claim they never received a delivery order to get a refund.

External theft can also be committed by other parties – for example. Upon the initial review of the video, the attorney saw a wet floor sign in the area and used that as evidence to support the claim that the floor was wet and not properly dried and filed for $300,000 dollars in damages. Using DTiQ’s 360iQ system, the McDonald’s legal team was able to do a deep dive and found the video from a different camera angle which showed the napkin falling off the tray, and her fall was caused by her slipping on that napkin. The McDonald’s team won, and the claim was thrown out, covering their own attorney costs.

Loss Prevention Techniques

With restaurant industry sales down significantly from pre-pandemic levels, loss prevention is more important than ever. Simple steps can make a big difference in loss prevention at restaurants:

  • Utilize restaurant security cameras: Video monitoring can record videos and help managers improve site security and identify suspicious staff behavior like improper cash handling. You can utilize surveillance cameras both in the dining area and parking lot for video footage.
  • Invest in analytics: A restaurant camera system is even more helpful when you have accompanying analytics for your security and POS system. For example, intelligent video can send a real-time alert for a specified event, such as an employee coming onsite after hours or a worker performing inventory.
  • Conduct thorough staff training: Some losses, such as undercharging customers or incorrectly applying discounts, are simply unintentional errors. Make sure everyone on your team is properly trained on how to use your point of sale system.

Improve Restaurant Loss Prevention with DTiQ

Learn more about how DTiQ helped has helped quick service restaurants like Dunkin Donuts, Subway, Domino’s Pizza, Wendy’s, and more with our loss prevention case studies.

If you need help to make sure your restaurant loss prevention program is protecting your assets, DTiQ is the answer. We offer an unparalleled combination of intelligent video systems, integrated analytics, and customer support for loss prevention programs.

To learn more about our protecting your assets for the restaurant industry, view our loss prevention solutions and book a demo today.

How to prevent and manage food delivery chargeback fraud

You may think of a fraudulent delivery chargeback here, and there is no cause for concern. But over time, chargeback fraud can hurt your profits and potentially affect your restaurant’s reputation. Some chargebacks are simply misunderstandings, but others are a form of intentional theft. Learn more about the various types of delivery chargeback fraud and how to prevent and address delivery chargeback fraud in this guide from DTiQ.

What is chargeback fraud?

When a customer makes an online purchase, they typically use a credit card, and the payment is routed to a merchant through the customer’s bank. A chargeback occurs when a payment is reversed by the customer’s bank, meaning the merchant loses the money.

Chargebacks are legitimate if a customer never received the product they purchased. However, some bad actors commit chargeback fraud by requesting a refund even though they received their items. There are three types of false chargebacks:

  • Friendly fraud is when a customer files for a chargeback from their bank on a legitimate transaction instead of trying to obtain a refund from the merchant. A friendly fraud chargeback may be deliberate or unintentional, as a customer may receive a credit card statement and genuinely believe a fraudulent transaction took place.
  • Criminal fraud occurs when an individual steals credit card information to purchase goods and services fraudulently.
  • Merchant errors are types of errors that can occur because of operational mistakes. For example, a customer might be charged for a subscription that has already been canceled, or the merchant may accidentally issue a duplicate charge.

When a customer disputes a charge that appears on their credit card account, the bank can reverse the charge, meaning the merchant loses the money – even if they’ve already issued goods or services to the purchaser.

Delivery Chargeback Fraud in the Restaurant Industry

Food delivery services have grown exponentially in recent years. While restaurants used to handle food delivery directly, there are now several major third-party applications for online ordering, such as DoorDash, Grubhub, and Uber Eats. McKinsey & Company estimates that the food delivery sector is worth over $150 billion worldwide.

Unfortunately, the proliferation of online ordering has also led to an increase in chargebacks in the restaurant industry. An individual might order a meal online, claim it was never delivered – even if it was – and request a false chargeback. With limited staff and resources, it’s difficult for restaurant owners to dispute chargebacks.

How to Prevent Delivery Chargeback Fraud

Every restaurant deals with disgruntled customers from time to time, so it may not be possible to eliminate chargebacks completely. Taking steps to prevent fraudulent chargebacks is an important part of a comprehensive loss prevention solution. Restaurant owners should implement these strategies to avoid chargeback scams:

Make it easy for customers to contact you

Your restaurant’s contact information should be prominently displayed on your website, customer receipts, and email messages. You want to encourage patrons to contact you directly if they have an issue rather than resorting to their bank. This can help reduce accidental and friendly fraud incidences and provide an opportunity to build customer loyalty.

Concentrate on staff training

Merchant error can result in lost revenue and frustrate your customers. Make sure you’ve provided your staff with thorough training on your point-of-sale (POS) software so they know how to process delivery orders correctly. Always confirm with delivery drivers that the customer received orders. Some delivery services will even take a photo of a curbside drop-off to serve as proof in case of disputes.

Invest in fraud prevention technology

It’s estimated that up to 30% of chargebacks are the result of fraudulent credit card use. Partner with reputable delivery services and use a smart surveillance system that integrates with your POS system and can alert you to suspicious activity.

Implement Loss Prevention Solutions with DTiQ

Because restaurants run on narrow margins, a pattern of delivery chargeback fraud can have a real impact on your bottom line. To protect your business, DTiQ offers sophisticated solutions for restaurants and retail, drawing on intelligent video and advanced analytics.

With mystery shopping and audits, you can improve customer satisfaction and identify areas for employee training and support. To get started with DTiQ, book a demo today.

How to improve customer experience with smart video solutions

Today’s business owners need to provide an exceptional customer experience to stay competitive. Whether you own a restaurant, convenience store, or retail business, you understand how valuable it is to develop a loyal customer base.

Smart video systems can play a big role in your success by helping protect your business from criminal activity and providing insights that help you improve every aspect of a customer’s experience from the moment they enter your establishment until they leave.

Learn how to improve customer experience using integrated video solutions and tools.

How Has Technology Impacted the Customer Service Experience?

Historically, patrons at retail stores and restaurants would interact with a cashier to complete a transaction by either paying with cash, credit card or check. Today, retail establishments and Quick Service Restaurants (QSR) often have self-service kiosks where customers can place and complete an order on a tablet or computer screen.

Payment methods have also evolved – customers can now easily make mobile payments from their smartphones, while some businesses no longer accept cash.

These technological advancements can be a boon for small businesses by reducing their labor costs. Employees spend less time ringing up transactions while they can focus more on providing excellent customer service.

How to Integrate Security Solutions with Video Surveillance

Many retail shops, convenience stores, and QSRs now have self-checkout kiosks. These point-of-sale (POS) terminals can put business owners at risk of fraud and theft.

This also can lead to a downgraded experience considering there is limited interaction between a customer and employee. A business relies on the self-checkout system to provide the best service instead of a representative.

Fortunately, intelligent video systems can help improve in-store security and protect businesses from the threat of theft. The benefits of using video surveillance include the following:

  • Dissuade shoplifting: Visible surveillance cameras let bad actors know they are being watched, helping to deter theft and other criminal activity.
  • Monitor vendors: Unintentional errors can eat into your profits. Shrink sometimes occurs when a supplier makes a mistake, delivering the wrong items or incorrect amounts. Video surveillance at your loading dock or receiving area can help you monitor inventory more closely and reduce administrative errors.
  • Offer insights: Intelligent video systems can track key metrics and generate reporting on transaction times, customer conversion, and other trends. Using analytics to improve business operations is rapidly becoming the norm – Fast Company reports that 99% of Fortune 1000 companies are investing in big data.
  • Improve employee performance: Employee engagement is important in ensuring a positive customer experience. You can track employee and customer behavior with intelligent video, identifying areas where employees might need additional training and support.

While some retail stores and restaurants are in heavily trafficked commercial areas, others, especially C-stores, are sometimes isolated. Security cameras also offer the benefit of making both customers and employees feel safer.

How to Measure Customer Experience

Once your leadership team has taken steps to monitor customer and employee behavior, how can you gauge your success? Intelligent video can generate valuable insights on metrics such as speed of service (SOS). SOS is the amount of time it takes to complete a transaction and is a key indicator of customer satisfaction. Some metrics include:

The length of time when a QSR customer places an order and receives their food.

The amount of time it takes a customer to scan their items, pay, and get a receipt at a self-checkout terminal.

The length of time a customer orders at a drive-through speaker to when they receive their food at the last window.

Tracking SOS is critical to retaining loyal customers. Intelligent video and AI-powered analytics allow businesses to find areas of improvement in their customer service operations, ultimately becoming more efficient. Investing in analytics pays off big: Forbes reports that businesses using customer analytics have higher growth and more sales.

Order Accuracy

Another key measurement in customer experience is order accuracy. Making sure your customers get the order they ordered is big to their experience. Delivering inaccurate orders can play a big role in overall business reputation.

Using video solutions to monitor orders helps businesses identify reasons why orders may be delivered inaccurately and how they can address and solve the problem.

Enhance Customer Experience with Help from DTiQ

If you need expert advice on how to improve customer experience with video surveillance, turn to DTiQ. We have over 20 years of experience,  serving more than 45,000 clients around the world, including restaurants, retailers, and C-stores. If you are interested in learning how to integrate security solutions with video surveillance, DTiQ can build a customized business intelligence solution that integrates with your existing POS system, saving you time AND money

DTiQ combines best-in-class surveillance equipment with cloud-based analytics and convenient managed services. Offering 24/7 support and enhanced reporting tools give you the data you need to drive better business decisions. Learn more about customer experience and how DTiQ can help your business book a demo today.

Convenience store loss prevention: the benefits of c-store security software

Convenience stores are a vital part of the economy, providing quick snacks, beverages, and other essentials. It’s estimated that about 100 million Americans shop at convenience stores each day.

But convenience stores can be particularly vulnerable to fraud and theft, which is why having a convenience store loss prevention plan in place is crucial. Learn more about improving convenience store loss prevention through security camera systems.

What Is Loss Prevention?

Unfortunately, any retail business can become a victim of internal or external theft. It’s not an issue exclusive to convenience stores. However, they are especially vulnerable. That’s why convenience stores need a loss prevention strategy: a set of practices that helps a business preserve its profits.

Any purposeful or accidental action by a customer or employee that negatively affects the bottom line can be characterized as a preventable loss. These include:

  • Theft: This includes the stealing of cash or product from a store. Theft may be internal (conducted by employees) or external (conducted by customers or other individuals outside the company).
  • Operational errors: This form of unintentional loss occurs when employees make a mistake, such as miscounting a till, undercounting inventory, or incorrectly applying sales or discounts.
  • Supplier fraud: This type of loss may be intentional or unintentional and occurs when a vendor or supplier acts unethically, skips deliveries, or does not provide the correct amount or type of agreed-upon goods.
  • Shrinkage: Simply put, this is when a store has fewer items in stock than its recorded inventory reports. Shrinkage may be due to administrative errors, supplier mistakes, shoplifting, or internal theft by employees.

Why Are Convenience Stores Vulnerable?

While all retail environments can experience losses or shrinkage, convenience stores in particular are targets of theft. Convenience store robberies account for over 10% of all robberies in the United States, with an average value of $1,028 stolen per crime — that means over $1.6 million was stolen from convenience stores over roughly 16,000 annual offenses.

Several factors put convenience stores at risk, such as:

  • Hours of operation: Convenience stores are often open late or even 24 hours a day. This puts them at risk of being targeted during late evening or early morning hours when there are fewer people around to intervene or witness the crime.
  • Store layout: C-stores tend to have a large amount of inventory in a small space. This means there are narrow aisles or tight spaces that bad actors can use to their advantage.
  • Ownership: Independently owned convenience stores tend to be more at risk than large national or international chains, which have more resources to put toward security measures.
  • Location: Convenience stores can be in more isolated areas – such as near large parking lots or highway rest stops – than other types of retail environments. These locations have fewer eyewitnesses and less lighting and activity around the store.
  • Cash on site: Convenience stores are likely to have cash onsite, which makes them an ideal target for criminals.

Convenience store security cameras can help reduce incidents of shoplifting and robbery – especially when they’re part of a broader loss prevention framework.

Convenience Store Loss Prevention Strategies

C-store owners need a comprehensive loss prevention plan to protect their profit margins in a competitive industry. A good loss prevention strategy should:

  • Protect a company’s bottom line
  • Prevent shoplifting and other types of crime
  • Improve both customer and employee experience
  • Reduce operational and administrative errors
  • Promote a culture of responsibility and safety

Many convenience stores are already practicing some forms of loss prevention – they may have a security camera or use an armored car service to transport cash offsite. To improve your loss prevention strategy, you should focus on appropriately training your staff and setting them up for success by creating a secure physical environment.

Invest in Staff Training

Loss prevention starts with the staff onboarding process and training. This means that each convenience store employee should be trained on how to receive deliveries and inventory merchandise. Any employee operating the cash register must know proper cash handling procedures and how to check for fraudulent currency. Additionally, make sure all employees know how to respond to suspicious customer activity.

You can also implement methods that minimize the chance of theft taking place before it happens. Train employees to greet each customer who enters the store. Acknowledging each customer makes them recognize that the staff is aware of their presence. If the individual needs assistance, they know who to ask, and if they are planning to shoplift, they will be deterred.

Implement Physical Security Systems

A physical security system that shoppers can see when they come in is a great way to deter theft and have footage to refer to when theft does happen. Those are two major reasons why c-store owners should use surveillance cameras throughout their businesses.  Convenience store security cameras should ideally be placed:

  • At the store entrance
  • At all cash registers or POS terminals
  • At delivery areas or loading docks
  • Near high-value items, such as alcohol

Intelligent video cameras with built-in analytics software can be programmed to alert an owner if suspicious activity occurs and are invaluable if you need to identify criminals after a theft occurs. Parking lot cameras are also helpful for capturing license plate numbers and vehicle descriptions.

Some convenience store security camera systems also use public view monitors and mounted TV screens that display video surveillance in real-time. That lets customers know they are being watched and helps dissuade criminal activity. Simple signage that lets customers know the store has security cameras can be effective as well.

Choose DTiQ for Tailored Convenience Store Loss Prevention Solutions

Looking for convenience store security software that protects your people and profits? At DTiQ, we develop customizable security and loss prevention solutions designed to meet C-stores’ unique needs.

Our comprehensive business intelligence platform includes artificial intelligence and data analytics to identify suspicious activity that may take place in your convenience store. In the event of a break-in, you receive live support from DTiQ with recording and two-way audio that lets intruders know the police have been notified. And because we know C-stores work around the clock, we provide 24/7 customer support.

With our integrated mobile app, you can monitor your C-store and receive alerts even when you’re working remotely. Plus, DTiQ’s subscription-based model means you always have the tools you need to guard your business.

Book a demo today for more information about our custom solutions and pricing.