Enhancing guest experience: leveraging video surveillance for customer satisfaction

When you're browsing for new clothing, buying a milkshake, or getting a new car air freshener, you may be thinking that someone is only just watching you through that little lens in the corner of each store to make sure you’re a trustworthy customer. Now while that’s true, these surveillance cameras are doing much more than just ensuring that you don’t commit a crime...  

With the right loss prevention and video surveillance solution, these systems are going beyond keeping an eye out for bad actors.  

Business owners can use video surveillance for monitoring the customer experience and tracking trends that lead to insightful information you can use to process improvements for your overall experience as a customer in the moment and in the future.

And this investment can pay off — after all, 86% of buyers are willing to pay more for a great customer experience.

Understanding the role of customer experience tools will get you on the right path to set the stage for elevating your 2024 goals within this department.

Key takeaways you will learn from this article:

  • How your business can profit by improving customer satisfaction
  • Customer experience tools indispensable for business success.
  • Leveraging advanced video surveillance solutions tailored for optimizing the guest experience.

The role of video surveillance in QSR, convenience store, and retail security

Crime, waste, and other loss-related contributions are not inevitable with the help of loss prevention.

Quick-service restaurants (QSRs), convenience stores, and retail establishments commonly face loss prevention challenges such as theft, both internal (employee theft and fraud) and external (shoplifting and organized retail crime). These businesses also face operational issues, including inventory shrinkage, fraudulent transactions, and compliance breaches. Effective loss prevention strategies, often involving advanced video surveillance and analytics tools, are crucial for reducing these challenges and safeguarding assets and profitability.  

Video surveillance has now revolutionized its technology as a new-age customer experience tool to help prevent these areas of loss from happening — POS integration trend tracking, traffic count monitoring, speed of service analysis, employee compliance tracking, and so on.

Enhancing guest experience with video surveillance

The transformative power of video surveillance in enhancing the guest experience is underestimated. Better guest experiences increase returning customers and, therefore, overall annual profits.

It’s important to remind yourself that video surveillance isn’t just intended to catch potential thieves, but also to ensure that you have a better guest experience the next time you make your way to the establishment.  

To have a competitive edge and establish returning customers, businesses must master the art of guest experience, whether that be successful every time, or learning from insights to make improvements for future customers.

Security technology, video surveillance, and its impact on business operations and loss prevention

The multifaceted role of video surveillance, from optimizing day-to-day operations to serving as a robust tool for loss prevention, acts as a helping hand for your business operations. Without this support, especially technology that enables POS integration and can show you audio and video capture that pairs with individual transactions (flagging suspicious reoccurrences) you may find yourself spending hours defining areas of loss and flipping through video footage. Even then, you still may be unsure about areas that need improvement for a more efficient operation.  

When implementing surveillance at your business, you want it to be a team effort. You don’t want your employees to feel like you’re trying to spy on them. Use the platform to empower them! Better fences create better neighbors – being clear and concise on your boundaries will be much more effective for establishing a collaborative, comfortable environment. Room for ambiguity can lead to negative and unwanted incidents that impact your business’s productivity, safety, and profits.

Future trends and innovations in guest experience

In today's competitive landscape, businesses strive for standout customer service. HubSpot reports that 89% of consumers are likely to choose a brand again after a positive experience. Yet, many struggle to enhance their customer service without knowing where to begin.

Data enables businesses to customize interactions, suggest relevant products, and anticipate customer needs. Predictive analytics, fueled by historical data and machine learning, simplifies checkout processes, enables personalized marketing campaigns, forecasts customer needs, optimizes resource allocation, empowers support teams, and reduces churn.

Businesses with advanced data and analytics maturity see revenue boosts (54%) and a competitive edge (44%). Investing in data analytics for customer service translates to increased customer satisfaction and loyalty.

  • Beyond CRM systems, businesses can utilize demographics, purchase history, customer behavior, and direct feedback to personalize messaging and services.
  • Incidents with customer service are inevitable, but data-driven steps can significantly improve service recovery. Gathering complaint data, analyzing trends, developing improvement plans, and evaluating progress are key elements.

Customer behavior analytics for improved service

In the dynamic landscape of customer-centric industries, understanding and responding to customer behavior is paramount for delivering unparalleled service. This blog delves into the transformative power of customer behavior analytics and how DTiQ's innovative tools are reshaping the service landscape.

Understanding customer behavior analytics:

Customer behavior analytics involves the systematic analysis of customer interactions and engagement patterns. It goes beyond conventional metrics, providing businesses with nuanced insights into customer preferences, decision-making processes, and overall behavior. This deep understanding enables businesses to tailor their services, creating personalized and memorable experiences.

The significance of customer behavior analytics:

Personalization and tailored experiences: DTiQ's tools excel in deciphering customer behavior, allowing businesses to create tailored experiences. By identifying patterns in purchasing behavior, preferred products, and engagement preferences, businesses can personalize interactions, fostering a stronger connection with their clientele.

Anticipating and meeting customer needs:

Predictive analytics, a key feature of DTiQ's tools, enables businesses to anticipate customer needs. By analyzing historical data, businesses can forecast trends and proactively address customer requirements. This ensures a seamless and efficient service delivery that aligns with customer expectations.

Optimizing operational processes:

Beyond enhancing the customer experience, DTiQ's analytics contribute to operational efficiency. Insights into peak hours, popular products, and service bottlenecks empower businesses to optimize staffing levels, streamline processes, and deliver prompt services during peak periods.

Read more on how to use data to improve customer service here.

Evolving security technology in guest-focused environments: integrating customer experience tools for maximum impact

The Temkin Group found that companies that earn $1 billion annually can expect to earn, on average, an additional $700 million within 3 years of investing in customer experience.

For SaaS companies in particular, they can expect to increase revenue by $1 billion.

So how can your video surveillance tools help you get this boost from investing in guest experience? Keep reading.  

DTiQ's tools explained:

Advanced video analytics: DTiQ's video analytics capture customer interactions, providing a visual representation of behavior within physical spaces. This includes foot traffic patterns, dwell times, and popular areas. Comprehensive visual data aids in understanding not just what customers buy but how they navigate and engage with the environment.

Integration with POS data: the seamless integration of video analytics with point of sale (POS) data enriches customer behavior insights. Businesses can correlate transaction data with customer behavior, enabling a holistic understanding of the customer journey. This integration is instrumental in refining service strategies.

Real-time monitoring and alerts: DTiQ's tools offer real-time monitoring capabilities, allowing businesses to respond promptly to changing customer dynamics. Automated alerts based on predefined criteria enable immediate intervention, ensuring that service standards are maintained even during unexpected scenarios.

DTiQ in action: customer case studies and success stories

Krisy Kreme uses DTiQ’s SmartAudit™ tool to spot-check customer service, enabling them to ensure treating customers well and upselling with ease. “Part of the Krispy Kreme philosophy is to create a comfortable environment for customers, which will keep them coming back. DTiQ helps us reach that goal. DTiQ has helped increase our profit margin.”

Read the full Krispy Kreme case study here.

Hooters of America added customer experience services to its full-service program. “Our stores scrutinize our mystery shopping program more than their audit scores,” said Hooter of America employee. “This program is truly the pulse of our business. You have a third party coming in and evaluating the customer experience, which is crucial to our business. We’ve even tied the shop scores to financial incentives, so if they receive good scores, they get bonuses, and if not, then they don’t. Our managers will actually go as far as to go back and check video to validate the shop results, which is a good thing, because we want our managers to get involved and scrutinize the data provided.

Each corporately owned location is shopped every quarter, and the results are provided online to the executive team and management through DTiQ’s online reporting system. “Our goal is to provide a unique experience in a family environment,” said Hooter’s of America employee. “DTiQ’s shop program has proven flexible and easily updated to our needs. Sometimes, some shoppers are immediately jaded by the concept and can’t provide the objective feedback our stores deserve. As soon as DTiQ spots one, we simply remove the shopper from our list.”

Read the full Hooter’s case study here.

For businesses seeking to enhance customer service through data, DTiQ offers business intelligence solutions that enable better responses to customer pain points and deliver an unforgettable customer experience.  

Embracing advanced video surveillance solutions like those offered by DTiQ is crucial for enhancing guest experiences and ensuring customer satisfaction. By prioritizing loss prevention through automated monitoring, heightened awareness, trend detection, and data-driven insights, businesses can not only reduce security risks and minimize losses but also elevate safety and overall security. Leveraging these tools effectively can significantly impact your business's profitability and reputation for exceptional guest service.

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Articles

Enhancing guest experience: leveraging video surveillance for customer satisfaction

When you're browsing for new clothing, buying a milkshake, or getting a new car air freshener, you may be thinking that someone is only just watching you through that little lens in the corner of each store to make sure you’re a trustworthy customer. Now while that’s true, these surveillance cameras are doing much more than just ensuring that you don’t commit a crime...  

With the right loss prevention and video surveillance solution, these systems are going beyond keeping an eye out for bad actors.  

Business owners can use video surveillance for monitoring the customer experience and tracking trends that lead to insightful information you can use to process improvements for your overall experience as a customer in the moment and in the future.

And this investment can pay off — after all, 86% of buyers are willing to pay more for a great customer experience.

Understanding the role of customer experience tools will get you on the right path to set the stage for elevating your 2024 goals within this department.

Key takeaways you will learn from this article:

  • How your business can profit by improving customer satisfaction
  • Customer experience tools indispensable for business success.
  • Leveraging advanced video surveillance solutions tailored for optimizing the guest experience.

The role of video surveillance in QSR, convenience store, and retail security

Crime, waste, and other loss-related contributions are not inevitable with the help of loss prevention.

Quick-service restaurants (QSRs), convenience stores, and retail establishments commonly face loss prevention challenges such as theft, both internal (employee theft and fraud) and external (shoplifting and organized retail crime). These businesses also face operational issues, including inventory shrinkage, fraudulent transactions, and compliance breaches. Effective loss prevention strategies, often involving advanced video surveillance and analytics tools, are crucial for reducing these challenges and safeguarding assets and profitability.  

Video surveillance has now revolutionized its technology as a new-age customer experience tool to help prevent these areas of loss from happening — POS integration trend tracking, traffic count monitoring, speed of service analysis, employee compliance tracking, and so on.

Enhancing guest experience with video surveillance

The transformative power of video surveillance in enhancing the guest experience is underestimated. Better guest experiences increase returning customers and, therefore, overall annual profits.

It’s important to remind yourself that video surveillance isn’t just intended to catch potential thieves, but also to ensure that you have a better guest experience the next time you make your way to the establishment.  

To have a competitive edge and establish returning customers, businesses must master the art of guest experience, whether that be successful every time, or learning from insights to make improvements for future customers.

Security technology, video surveillance, and its impact on business operations and loss prevention

The multifaceted role of video surveillance, from optimizing day-to-day operations to serving as a robust tool for loss prevention, acts as a helping hand for your business operations. Without this support, especially technology that enables POS integration and can show you audio and video capture that pairs with individual transactions (flagging suspicious reoccurrences) you may find yourself spending hours defining areas of loss and flipping through video footage. Even then, you still may be unsure about areas that need improvement for a more efficient operation.  

When implementing surveillance at your business, you want it to be a team effort. You don’t want your employees to feel like you’re trying to spy on them. Use the platform to empower them! Better fences create better neighbors – being clear and concise on your boundaries will be much more effective for establishing a collaborative, comfortable environment. Room for ambiguity can lead to negative and unwanted incidents that impact your business’s productivity, safety, and profits.

Future trends and innovations in guest experience

In today's competitive landscape, businesses strive for standout customer service. HubSpot reports that 89% of consumers are likely to choose a brand again after a positive experience. Yet, many struggle to enhance their customer service without knowing where to begin.

Data enables businesses to customize interactions, suggest relevant products, and anticipate customer needs. Predictive analytics, fueled by historical data and machine learning, simplifies checkout processes, enables personalized marketing campaigns, forecasts customer needs, optimizes resource allocation, empowers support teams, and reduces churn.

Businesses with advanced data and analytics maturity see revenue boosts (54%) and a competitive edge (44%). Investing in data analytics for customer service translates to increased customer satisfaction and loyalty.

  • Beyond CRM systems, businesses can utilize demographics, purchase history, customer behavior, and direct feedback to personalize messaging and services.
  • Incidents with customer service are inevitable, but data-driven steps can significantly improve service recovery. Gathering complaint data, analyzing trends, developing improvement plans, and evaluating progress are key elements.

Customer behavior analytics for improved service

In the dynamic landscape of customer-centric industries, understanding and responding to customer behavior is paramount for delivering unparalleled service. This blog delves into the transformative power of customer behavior analytics and how DTiQ's innovative tools are reshaping the service landscape.

Understanding customer behavior analytics:

Customer behavior analytics involves the systematic analysis of customer interactions and engagement patterns. It goes beyond conventional metrics, providing businesses with nuanced insights into customer preferences, decision-making processes, and overall behavior. This deep understanding enables businesses to tailor their services, creating personalized and memorable experiences.

The significance of customer behavior analytics:

Personalization and tailored experiences: DTiQ's tools excel in deciphering customer behavior, allowing businesses to create tailored experiences. By identifying patterns in purchasing behavior, preferred products, and engagement preferences, businesses can personalize interactions, fostering a stronger connection with their clientele.

Anticipating and meeting customer needs:

Predictive analytics, a key feature of DTiQ's tools, enables businesses to anticipate customer needs. By analyzing historical data, businesses can forecast trends and proactively address customer requirements. This ensures a seamless and efficient service delivery that aligns with customer expectations.

Optimizing operational processes:

Beyond enhancing the customer experience, DTiQ's analytics contribute to operational efficiency. Insights into peak hours, popular products, and service bottlenecks empower businesses to optimize staffing levels, streamline processes, and deliver prompt services during peak periods.

Read more on how to use data to improve customer service here.

Evolving security technology in guest-focused environments: integrating customer experience tools for maximum impact

The Temkin Group found that companies that earn $1 billion annually can expect to earn, on average, an additional $700 million within 3 years of investing in customer experience.

For SaaS companies in particular, they can expect to increase revenue by $1 billion.

So how can your video surveillance tools help you get this boost from investing in guest experience? Keep reading.  

DTiQ's tools explained:

Advanced video analytics: DTiQ's video analytics capture customer interactions, providing a visual representation of behavior within physical spaces. This includes foot traffic patterns, dwell times, and popular areas. Comprehensive visual data aids in understanding not just what customers buy but how they navigate and engage with the environment.

Integration with POS data: the seamless integration of video analytics with point of sale (POS) data enriches customer behavior insights. Businesses can correlate transaction data with customer behavior, enabling a holistic understanding of the customer journey. This integration is instrumental in refining service strategies.

Real-time monitoring and alerts: DTiQ's tools offer real-time monitoring capabilities, allowing businesses to respond promptly to changing customer dynamics. Automated alerts based on predefined criteria enable immediate intervention, ensuring that service standards are maintained even during unexpected scenarios.

DTiQ in action: customer case studies and success stories

Krisy Kreme uses DTiQ’s SmartAudit™ tool to spot-check customer service, enabling them to ensure treating customers well and upselling with ease. “Part of the Krispy Kreme philosophy is to create a comfortable environment for customers, which will keep them coming back. DTiQ helps us reach that goal. DTiQ has helped increase our profit margin.”

Read the full Krispy Kreme case study here.

Hooters of America added customer experience services to its full-service program. “Our stores scrutinize our mystery shopping program more than their audit scores,” said Hooter of America employee. “This program is truly the pulse of our business. You have a third party coming in and evaluating the customer experience, which is crucial to our business. We’ve even tied the shop scores to financial incentives, so if they receive good scores, they get bonuses, and if not, then they don’t. Our managers will actually go as far as to go back and check video to validate the shop results, which is a good thing, because we want our managers to get involved and scrutinize the data provided.

Each corporately owned location is shopped every quarter, and the results are provided online to the executive team and management through DTiQ’s online reporting system. “Our goal is to provide a unique experience in a family environment,” said Hooter’s of America employee. “DTiQ’s shop program has proven flexible and easily updated to our needs. Sometimes, some shoppers are immediately jaded by the concept and can’t provide the objective feedback our stores deserve. As soon as DTiQ spots one, we simply remove the shopper from our list.”

Read the full Hooter’s case study here.

For businesses seeking to enhance customer service through data, DTiQ offers business intelligence solutions that enable better responses to customer pain points and deliver an unforgettable customer experience.  

Embracing advanced video surveillance solutions like those offered by DTiQ is crucial for enhancing guest experiences and ensuring customer satisfaction. By prioritizing loss prevention through automated monitoring, heightened awareness, trend detection, and data-driven insights, businesses can not only reduce security risks and minimize losses but also elevate safety and overall security. Leveraging these tools effectively can significantly impact your business's profitability and reputation for exceptional guest service.

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Enhancing guest experience: leveraging video surveillance for customer satisfaction

Posted
January 30, 2024
by
Izzy Esber
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When you're browsing for new clothing, buying a milkshake, or getting a new car air freshener, you may be thinking that someone is only just watching you through that little lens in the corner of each store to make sure you’re a trustworthy customer. Now while that’s true, these surveillance cameras are doing much more than just ensuring that you don’t commit a crime...  

With the right loss prevention and video surveillance solution, these systems are going beyond keeping an eye out for bad actors.  

Business owners can use video surveillance for monitoring the customer experience and tracking trends that lead to insightful information you can use to process improvements for your overall experience as a customer in the moment and in the future.

And this investment can pay off — after all, 86% of buyers are willing to pay more for a great customer experience.

Understanding the role of customer experience tools will get you on the right path to set the stage for elevating your 2024 goals within this department.

Key takeaways you will learn from this article:

  • How your business can profit by improving customer satisfaction
  • Customer experience tools indispensable for business success.
  • Leveraging advanced video surveillance solutions tailored for optimizing the guest experience.

The role of video surveillance in QSR, convenience store, and retail security

Crime, waste, and other loss-related contributions are not inevitable with the help of loss prevention.

Quick-service restaurants (QSRs), convenience stores, and retail establishments commonly face loss prevention challenges such as theft, both internal (employee theft and fraud) and external (shoplifting and organized retail crime). These businesses also face operational issues, including inventory shrinkage, fraudulent transactions, and compliance breaches. Effective loss prevention strategies, often involving advanced video surveillance and analytics tools, are crucial for reducing these challenges and safeguarding assets and profitability.  

Video surveillance has now revolutionized its technology as a new-age customer experience tool to help prevent these areas of loss from happening — POS integration trend tracking, traffic count monitoring, speed of service analysis, employee compliance tracking, and so on.

Enhancing guest experience with video surveillance

The transformative power of video surveillance in enhancing the guest experience is underestimated. Better guest experiences increase returning customers and, therefore, overall annual profits.

It’s important to remind yourself that video surveillance isn’t just intended to catch potential thieves, but also to ensure that you have a better guest experience the next time you make your way to the establishment.  

To have a competitive edge and establish returning customers, businesses must master the art of guest experience, whether that be successful every time, or learning from insights to make improvements for future customers.

Security technology, video surveillance, and its impact on business operations and loss prevention

The multifaceted role of video surveillance, from optimizing day-to-day operations to serving as a robust tool for loss prevention, acts as a helping hand for your business operations. Without this support, especially technology that enables POS integration and can show you audio and video capture that pairs with individual transactions (flagging suspicious reoccurrences) you may find yourself spending hours defining areas of loss and flipping through video footage. Even then, you still may be unsure about areas that need improvement for a more efficient operation.  

When implementing surveillance at your business, you want it to be a team effort. You don’t want your employees to feel like you’re trying to spy on them. Use the platform to empower them! Better fences create better neighbors – being clear and concise on your boundaries will be much more effective for establishing a collaborative, comfortable environment. Room for ambiguity can lead to negative and unwanted incidents that impact your business’s productivity, safety, and profits.

Future trends and innovations in guest experience

In today's competitive landscape, businesses strive for standout customer service. HubSpot reports that 89% of consumers are likely to choose a brand again after a positive experience. Yet, many struggle to enhance their customer service without knowing where to begin.

Data enables businesses to customize interactions, suggest relevant products, and anticipate customer needs. Predictive analytics, fueled by historical data and machine learning, simplifies checkout processes, enables personalized marketing campaigns, forecasts customer needs, optimizes resource allocation, empowers support teams, and reduces churn.

Businesses with advanced data and analytics maturity see revenue boosts (54%) and a competitive edge (44%). Investing in data analytics for customer service translates to increased customer satisfaction and loyalty.

  • Beyond CRM systems, businesses can utilize demographics, purchase history, customer behavior, and direct feedback to personalize messaging and services.
  • Incidents with customer service are inevitable, but data-driven steps can significantly improve service recovery. Gathering complaint data, analyzing trends, developing improvement plans, and evaluating progress are key elements.

Customer behavior analytics for improved service

In the dynamic landscape of customer-centric industries, understanding and responding to customer behavior is paramount for delivering unparalleled service. This blog delves into the transformative power of customer behavior analytics and how DTiQ's innovative tools are reshaping the service landscape.

Understanding customer behavior analytics:

Customer behavior analytics involves the systematic analysis of customer interactions and engagement patterns. It goes beyond conventional metrics, providing businesses with nuanced insights into customer preferences, decision-making processes, and overall behavior. This deep understanding enables businesses to tailor their services, creating personalized and memorable experiences.

The significance of customer behavior analytics:

Personalization and tailored experiences: DTiQ's tools excel in deciphering customer behavior, allowing businesses to create tailored experiences. By identifying patterns in purchasing behavior, preferred products, and engagement preferences, businesses can personalize interactions, fostering a stronger connection with their clientele.

Anticipating and meeting customer needs:

Predictive analytics, a key feature of DTiQ's tools, enables businesses to anticipate customer needs. By analyzing historical data, businesses can forecast trends and proactively address customer requirements. This ensures a seamless and efficient service delivery that aligns with customer expectations.

Optimizing operational processes:

Beyond enhancing the customer experience, DTiQ's analytics contribute to operational efficiency. Insights into peak hours, popular products, and service bottlenecks empower businesses to optimize staffing levels, streamline processes, and deliver prompt services during peak periods.

Read more on how to use data to improve customer service here.

Evolving security technology in guest-focused environments: integrating customer experience tools for maximum impact

The Temkin Group found that companies that earn $1 billion annually can expect to earn, on average, an additional $700 million within 3 years of investing in customer experience.

For SaaS companies in particular, they can expect to increase revenue by $1 billion.

So how can your video surveillance tools help you get this boost from investing in guest experience? Keep reading.  

DTiQ's tools explained:

Advanced video analytics: DTiQ's video analytics capture customer interactions, providing a visual representation of behavior within physical spaces. This includes foot traffic patterns, dwell times, and popular areas. Comprehensive visual data aids in understanding not just what customers buy but how they navigate and engage with the environment.

Integration with POS data: the seamless integration of video analytics with point of sale (POS) data enriches customer behavior insights. Businesses can correlate transaction data with customer behavior, enabling a holistic understanding of the customer journey. This integration is instrumental in refining service strategies.

Real-time monitoring and alerts: DTiQ's tools offer real-time monitoring capabilities, allowing businesses to respond promptly to changing customer dynamics. Automated alerts based on predefined criteria enable immediate intervention, ensuring that service standards are maintained even during unexpected scenarios.

DTiQ in action: customer case studies and success stories

Krisy Kreme uses DTiQ’s SmartAudit™ tool to spot-check customer service, enabling them to ensure treating customers well and upselling with ease. “Part of the Krispy Kreme philosophy is to create a comfortable environment for customers, which will keep them coming back. DTiQ helps us reach that goal. DTiQ has helped increase our profit margin.”

Read the full Krispy Kreme case study here.

Hooters of America added customer experience services to its full-service program. “Our stores scrutinize our mystery shopping program more than their audit scores,” said Hooter of America employee. “This program is truly the pulse of our business. You have a third party coming in and evaluating the customer experience, which is crucial to our business. We’ve even tied the shop scores to financial incentives, so if they receive good scores, they get bonuses, and if not, then they don’t. Our managers will actually go as far as to go back and check video to validate the shop results, which is a good thing, because we want our managers to get involved and scrutinize the data provided.

Each corporately owned location is shopped every quarter, and the results are provided online to the executive team and management through DTiQ’s online reporting system. “Our goal is to provide a unique experience in a family environment,” said Hooter’s of America employee. “DTiQ’s shop program has proven flexible and easily updated to our needs. Sometimes, some shoppers are immediately jaded by the concept and can’t provide the objective feedback our stores deserve. As soon as DTiQ spots one, we simply remove the shopper from our list.”

Read the full Hooter’s case study here.

For businesses seeking to enhance customer service through data, DTiQ offers business intelligence solutions that enable better responses to customer pain points and deliver an unforgettable customer experience.  

Embracing advanced video surveillance solutions like those offered by DTiQ is crucial for enhancing guest experiences and ensuring customer satisfaction. By prioritizing loss prevention through automated monitoring, heightened awareness, trend detection, and data-driven insights, businesses can not only reduce security risks and minimize losses but also elevate safety and overall security. Leveraging these tools effectively can significantly impact your business's profitability and reputation for exceptional guest service.

THE AUTHOR
Izzy Esber
As an ABM Content Strategist at DTiQ, Izzy plans and executes creative campaigns, messaging, and ideas for accounts within QSR, C-Store, and Retail industries around the world. Izzy's hobbies include athletics such as soccer, basketball, and running, composing music, and spending time discovering new experiences with friends and family in New York City.

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